Ecommerce Marketing

The best Shopify marketing apps in 2026, organized by what you need to grow: referral, email, reviews, loyalty and more, with pricing and best-for picks.

Ecommerce reporting best practices with core metrics, definitions, cadence, and dashboards that help teams spot leaks and act on performance.

The best Shopify apps to grow your brand and your business in 2026, featuring apps from top DTC brands like FIGS, Obvi and Muddy Bites.

How can your ecommerce brand ensure customer satisfaction, retentions, and loyalty? Read more to find out.

Creating a referral email campaign to promote your program? Here are examples of beautiful referral email designs from leading ecommerce brands so that you can draw inspiration from them!

When is the right time to prepare for Black Friday and what strategies work? This article answers both of those questions and more.

Explore the future of AI in Ecommerce with our insightful predictions and must-watch trends. Uncover how artificial intelligence is reshaping the industry, from hyper-personalization to advanced automation. Stay informed and prepared for the cutting-edge advancements that will shape the future of online shopping.

Learn how to build a successful ecommerce marketing strategy on a budget. This article covers essential strategies like SEO, email marketing, social media marketing, and paid advertising.

Learn more about the differences between multi-channel, cross-channel, and omnichannel marketing strategies and examine the features of all three approaches.

Looking for free resources to help you grow your ecommerce business? Look no further! This blog post lists 19 of the best free ecommerce resources, tools, and ebooks. Whether you're just getting started with ecommerce or you're looking for ways to improve your existing business, these resources can help.

In this article, marketing experts share their biggest aha moments from 2022. From the rise of SMS marketing to the importance of data-driven marketing, these experts offer insights that can help you improve your marketing strategy in the year ahead.

Unlock the power of referral marketing with ReferralCandy and BigCommerce. ReferralCandy is the easiest way to create and manage a referral program for your BigCommerce store. With ReferralCandy, you can easily create referral campaigns, track your results, and reward your customers for referring their friends.

Have your own pet peeves for the ecommerce industry? Maybe these experts share the same!

Do ecommerce and DTC brands need blogs? Sure they do, here's a step-by-step guide to get started!

Learn from the best: 10 amazing ecommerce business examples and their secret formula for success, including ASOS, TOMs and Warby Parker.

Practical tips and examples to finding authentic and affordable influencers for your ecommerce brand. Read more.

Ecommerce experts share the 4 best holiday sales automation tools to drive sales and growth.

Here are 4 ways to maximize your omnichannel marketing strategies and drive more sales for your clients.

Want to improve your bottom line? Here’s how you can improve your checkout flow, plus examples to inspire you.

Experts share their opinion on how the BFCM would hit the Asian market, and what brands should do to leverage it.

We'll walk through five major signs that you’re ready to hop on your first influencer marketing campaign and cover three brands that have done an amazing job with their influencer campaigns.

Here are ways you can drive WOM without taking time away from your other tasks, through automation.

Ecommerce brands don’t need gimmicks or fanciful but complicated web design. The six steps above are great ways to help you make your products visible, and your solutions to customers’ pain point known.

5 ecommerce experts share why it's important to be personally active on social media instead of using just your brand account.

In this article, we're diving deep into the challenges faced by Happy Human and the solutions we planned to tackle those with the Growth Grant!

Want to make full use of your Instagram and TikTok bio? Here are 10 link-in-bio tools to help you to direct customers to your store and more!

Text message marketing is the easiest way to connect with your customers. Here's how to do it and which tools to use.

Community marketing can be a powerful tool. They're great sources of engagement, innovation, and recurring revenue for your brand.

Customer acquisition costs through ads is skyrocketing right now. Here's how brands are turning to word of mouth and community-building.

You can't talk about Christy Dawn's dresses without mentioning their mission or values. Here's how they crafted their brand story.

Pragmatic marketing lets you build a profitable business with its data-driven plan. If you're wondering how to grow your business, then read this now.

Want to grow your business and sell more products online? Then you'll want to start selling on one of these online marketplaces. We outline the best products to sell and on which online marketplaces to sell them in this article.

Writing the perfect mission statement can help attract the right customers, motivate your employees, and keep your goals clear as you develop your marketing strategy. Here are some mission statement examples to get started.

In this post, we share four examples of hyper-personalization worked for Stitch Fix, WES, Naked Wine and VI to please their customers.

Our latest Klaviyo integration for ReferralCandy allows you to send post-purchase events. Click to read more and see a sample implementation.

What is remarketing? And how does it perform for ecomnerce stores? ecommerce experts share their retargeting experiences in this post on how the grew their…

Drive sales and traffic to your Shopify store by building backlinks - here are 4 simple ways ranked by time and SEO impact!

Boost traffic and explode your sales with an ecommerce marketing strategy, using tips from 28 experts [Infographic included!]

A great sleep toy combined with perfect timing and Word-of-Mom helped Riff Raff & Co grow into a million-dollar company. Read how here!

ReferralCandy for Mailchimp, allowing users to find Connect Apps item on the menu. Exciting stuff. Want to know more? Take a look here.

These are the 2019 special calendar dates for ecommerce stores. Start planning your 2019 ecommerce promotions now by making a note of these holidays.

Want to know how to rank higher on Amazon? We break down the A9 algorithm and how to use backend keywords in our guide to Amazon SEO.

It's easy to offer digital products on your Shopify store. We show you how, with 9 examples of stores already selling them!

Want more traffic? Conversions? Better stats? Get started growth hacking your eCommerce store with our list of 30 powerful tools.

Growing your sales will always be a concern when you run an e-commerce store. We look at ways you can improve your WooCommerce Marketing to boost sales.

Lessons we learnt from ThreadBeast on how to stand out in the competitive US apparel market though social media, branding and referrals.

Email remains one of the most powerful channels in a brand’s arsenal to drive sales. Here are five ways store owners can turn traffic into subscribers.